Marketing for Artists

10 Reasons Why Your Art is Not SellingIf you’ve spent hours putting your blood, sweat and tears into a new body of work just to see your art collect dust on the studio floor, you’re most likely and with good reason, feeling pretty frustrated. You thought you created masterpieces and yet not a single piece…

5 Captivating Instagram Video Ideas for Artists Creating captivating Instagram videos is one of the most effective marketing strategies for any person or brand. Whether it’s a story, reel, IGTV or feed post, video gives you the ability to share complex, in-depth stories about your work and your artist brand that can’t be conveyed in a…

275+ Instagram Hashtags for ArtistsInstagram hashtags are a powerful tool. They can help your posts reach your target audience, get discovered by new audiences, attract followers in your niche, increase engagement, and develop a more positive and recognizable artist brand. They’re also a great way to stay up to date on trending artists, events, styles and…

How to Price Your Artwork:5 Practical ConsiderationsOne of the most common challenges plaguing artists is how to price your artwork. Here’s the truth, everyone will have an opinion on the worth of your artwork. You could price it for $500 or $6000 and depending on the who, what, where of the situation, it might get…

10 Instagram Post Ideas for Artists & CreativesOne of the biggest challenges facing an artist is brand building. We often leave our creativity, and frankly our energy, at the door once we put our paint brush down. But the key to a successful artist career is extending your creativity into the business side of art.…

How to Sell Art Online5 Ways to Get Started QuicklyHow to Sell Art Online: 5 Ways to Get Started QuicklyWhen it comes to being a revenue-generating artist, creating compelling artworks is only half the battle. Choosing the right platforms to showcase your work and build awareness around your artist brand is equally as important. Unfortunately,…

How to Superimpose Your Artwork into Any RoomSuperimposing your artwork into home settings is critical to online selling. It not only gives your artist brand a more professional tone, but it helps consumers get a better look and feel of how your artwork will be displayed in their home. It can even prompt spontaneous purchases…

How to Build an Artist Website10 Must-Haves for SuccessWhether you’re an artist, fashion designer, wine maker or life coach, creating and maintaining a website to support your small business can seem daunting. Luckily, there are innumerable tools like Squarespace (this is what I use), Shopify, Wix and WordPress to help you get your e-commerce site…

DIY Cardboard Corners for PaintingsMake cardboard corner protectors in under 2 minutesPacking paintings is equally time-consuming as it is important. One of the key ingredients to keeping a painting safe while in storage or during the shipping process is cardboard corners. While many shipping and packing stores sell cardboard corners, it’s actually way more convenient…

6 Essential Instagram Tips for ArtistsSo, you’ve decided to dive head first into Instagram. Perhaps you just want to share your talent with the world or perhaps want to build out your business by generating awareness and increasing website traffic and revenue. But sharing posts of your beautiful artworks, photographs and products is only half…

How to Prepare for Your First Art Show7 Key Steps for a Stress Free ExperienceBack in the day, I believe it was 2015, I made a New Year’s resolution to either participate in an art market or rent out a space and host an art party. And just like 75% of the world vowing to…